PlanHub Customer Service — Expert Operational Guide
Executive overview
PlanHub customer service is the frontline function that maintains platform adoption, reduces churn, and converts trial users into paying contractors and subcontractors. For a SaaS marketplace like PlanHub (a construction planroom and bid management platform), the customer service team must blend technical troubleshooting, account onboarding, and proactive account management. Success metrics for this team directly influence renewal rates, average revenue per user (ARPU), and Net Promoter Score (NPS).
This guide provides operational standards, measurable SLAs, staffing models, escalation procedures, and reporting templates specific to PlanHub-style platforms. The advice below is actionable: it includes recommended targets (response times, FCR, CSAT), concrete ticket templates, a 5-step escalation checklist, and suggested monthly report metrics so teams can move from reactive support to a reliable customer success engine.
Support channels, service levels, and response targets
Offer at least four channels: knowledge base/self-service, in-app chat, phone support, and email/ticketing. Typical channel targets are: live chat first response < 60 seconds during business hours, phone answer within 20 seconds (or 2 rings), email/ticket first response within 4 business hours, and backlog resolution within 48–72 hours. For premium enterprise customers, contract SLAs should guarantee first response within 1 business hour and resolution targets for Sev 1 issues within 8–24 hours.
To operationalize these targets, define severity levels (Sev 1–4) with precise criteria: Sev 1 = platform down for >10% of users; Sev 2 = core feature failure affecting critical workflows; Sev 3 = partial impact with workaround available; Sev 4 = general questions. Embed these definitions into the terms of service and into every support agent’s intake script so ticket prioritization is consistent and auditable.
- Essential KPIs and practical targets: CSAT ≥ 85% (monthly rolling), NPS ≥ 25 (quarterly), First Response Time (email) ≤ 4 hours, Live Chat FRT ≤ 60 sec, First Contact Resolution (FCR) target 70–75%, Average Handle Time (AHT) 6–12 minutes for chat/phone, Escalation rate ≤ 8% of tickets.
- Operational metrics to monitor daily: queue depth, SLA breach count, number of open Sev 1/2 tickets, backlog older than 48 hours, agent occupancy (target 70–80%), and ticket re-open rate (target < 6%).
Common issues and precise troubleshooting workflows
Frequent PlanHub customer issues fall into six buckets: account access/permissions, plan/document downloads, bid submission errors, subscription and billing, integrations (e.g., Procore or Box), and mobile app inconsistencies. For each bucket, document a three-step workflow: (1) reproduce using the customer’s environment (browser, OS, account ID), (2) apply the standard workaround or fix, and (3) verify with the customer and log root cause. Reproducibility is non-negotiable—include timestamps, user IDs, and exact error strings in every ticket.
Use a ticket template that forces collection of key diagnostics up front. Required fields should include: customer company name, account ID, user email, device and browser (including exact version), time zone, step-by-step reproduction, and screenshots or HAR files when applicable. Having this information on intake reduces average handle time and increases FCR.
- 5-step resolution and escalation checklist (with timeboxes):
- Step 1 — Triage (0–1 hour): Assign severity, collect diagnostics, communicate ETA to customer.
- Step 2 — Reproduce & Workaround (1–4 hours): Reproduce issue in staging or using customer data; provide temporary workaround if resolution >4 hours.
- Step 3 — Engineering Handoff (4–12 hours): If code-level fix needed, include logs, HAR, and minimal reproducible case; target engineer acknowledgement within 2 hours.
- Step 4 — QA & Deploy (12–72 hours): Test fix in staging, schedule deployment; for hotfixes use mid-day deploy window with rollback plan.
- Step 5 — Customer Closure & Follow-up (within 48 hours of fix): Confirm resolution, update ticket, send a brief post-mortem for Sev 1/2 incidents within 72 hours.
Staffing, training, and tooling
Staffing must reflect user base activity. A practical rule-of-thumb is 1 full-time support agent per 700–1,200 active accounts for self-service-first SaaS; for high-touch enterprise clients, assign dedicated CSMs at a ratio of 1 CSM per 10–25 enterprise accounts. Expect a hiring lead time of 6–8 weeks and budget 40–60 training hours per new agent (product, troubleshooting, escalation, soft skills) before they reach full productivity (typically 8–12 weeks).
Invest in tooling: a modern ticketing system (Zendesk, Freshdesk or equivalent), an in-app messaging SDK (Intercom, Drift), remote session tools (Zoom with screen-share or BrowserStack for cross-browser reproduction), and an observability stack (Sentry, Datadog) for error correlation. Automate routine tasks: triage rules, canned responses with personalization tokens, and SLA reminders to reduce manual overhead.
Reporting, feedback loops, and continuous improvement
Run a weekly operational dashboard and a monthly executive report. The weekly dashboard should include open ticket count, SLA breaches, Sev 1 trending, top 5 error types, and agent performance (AHT, FCR). The monthly executive report should summarize CSAT, NPS, churn attributable to support issues, time-to-resolution median plus 95th percentile, and a roadmap of product fixes that reduce support volume.
Close the loop with product and engineering by running quarterly post-mortems for recurring issues (top 10 ticket drivers). Attach cost-of-support estimates to major recurring problems (e.g., if an issue generates 300 tickets/month and average cost per ticket is $15, the monthly cost is $4,500); use those figures to prioritize permanent fixes. Track improvements as reduction in ticket volume and increased CSAT quarter-over-quarter.
Customer-facing policies, SLAs, and pricing guidance
Structure support tiers to align with customer value: Free/basic support for self-service users (KB, email with 24–72 hour response), Standard support for paid plans (chat + phone during business hours, email <24 hours), and Premium/Enterprise (24x7 phone, 1-hour Sev 1 response, dedicated CSM). Typical market add-on pricing for premium SLAs ranges from $500–$5,000/month depending on company size, number of named users, and included services (onboarding, weekly business reviews).
Include clear policy language in contracts: specify jurisdiction, uptime commitments for critical systems, data retention and export policies, and defined remedies for SLA breaches (service credits rather than refunds). Publish a public support page with contact options, expected response times, and a link to the status page—this transparency reduces inbound ticket volume and builds trust.